New 24/7 movie channel offers a ticket to couch potato paradise
Written by Libimbi zane on August 4, 2022
Cinema buffs, action afficionados and casual viewers alike will be spoilt for choice when a new, creatively curated movie channel goes live on August 27.
Launching on DStv channel 113, Movie Room is the brainchild of Ngwato Nkosi Group, known as the founders of the disruptive, audience-centric and highly successful Newzroom Afrika news and information service.
The company, which is a partnership between television entrepreneurs Thabile Ngwato and Thokozani Nkosi, is building on the strong platform created by Newzroom Afrika to expand its entertainment business with the launch of Movie Room.
“This channel will offer entertaining local and international movies 24/7, from big blockbuster hits to unforgettable cinema classics,” said Nkosi.
“We’ll be carefully curating the line-up to cater for every mood – whether it’s edge-of-your-seat action you’re after, or the comfort of an old favourite.
“Of course, we’ll also apply the unique perspective that we’ve become known for,” Nkosi said.
Ngwato said the company had a bold ambition to build an African news and entertainment platform for the future.
“This is an exciting next step in our journey. Newzroom Afrika has been successful beyond all expectations, and we will use the experience of setting up the channel from scratch to make smart decisions in our approach with Movie Room.
“Our team is entrepreneurial by nature and we have a core group of seasoned and creative talent that sets us apart,” Ngwato said.
Imagine a channel that airs only movies, back to back? This will certainly make my weekends and days off worth it! @MovieRoom113 is a new channel launching #27August and all eyes will be on them! Be #MovedByMovies pic.twitter.com/VrOhEjwQ7j
— Spura Maluda (@AppleMokoena) August 1, 2022
Georginah Machiridza, Executive Head Content Strategy & 3rd Party Channels at MultiChoice said, Movie Room would give viewers even more options in their selection of entertainment for every viewing occasion.
“We’re excited to bring subscribers the widest possible choice of fine movies to satisfy all tastes and seasons,” said Machiridza.