CEO of G.H. Mumm, Usain Bolt is headed to SA


From Athlete to CEO, this is something you don’t see everyday. 

When Usan Bolt anounced his retirement from the athlete world many wondered what his next move would be. Rumors circulated that he would be taking on a completely new career path and nothing relating to athletics. Months later Mr. Bolt confirmed that he would be taking on the new role as CEO of the number one champagne house in france, G.H Mumm. Since then, the man has been making sure that every  victory is celebrated to a bottle of G.H Mumm.


Part of his job as CEO is to come up with  unique and daring ways to “bring celebrations to South African consumers through the energy, intensity and enticing freshness of Mumm.

Mr. Bolt went on to say,“I’m honored to take on the role of CEO for Maison Mumm and to show the world what it means to celebrate and entertain in daring ways,” said Mr. Bolt in a statement, before adding, “my number one mission will be to enhance Mumm’s legacy in celebrating victories in stunning ways, and I’m very excited to invite all my fans around the world to raise their glasses with me.”

South African fans should get ready because Mr CEO himself is headed to South Africa  on the 27 of January 2018 at the Sun Met.

To stand a chance to win the opportunity to rub shoulders with the world’s greatest athlete, champagne lovers can grab a bottle of G.H. Mumm in major retailers and enter using the competition details on-pack to win a money-can’t-buy experience with Bolt at the Sun Met celebrated with G.H. Mumm.